From day 1 of your startup there are tools that will make you more productive, help you to reach more people and to find out what your users really want, but most importantly there are tools that will enable you to be more efficient, to get projects done on time and become the next startup that everyone is talking about.

As a startup ourselves we have learned to be a little cynical about the claims made by marketers, and we also know how important it is to not only get the right tool but to get the right tool for your budget and skill set.

So, here is it is, Fluid UI’s pick of the tools to help make your startup a success in 2019.

All product prices below are as per monthly billing unless otherwise mentioned.


NameMesh is a powerful and exhaustive web-based tool that can help you find that perfect domain for your next project. It combines several popular and fun name generation techniques into a simple categorized user interface which makes searching for an available domain name very easy.

Idea Generation

MindMeister is a web-based mind mapping tool that lets you brainstorm and collaborate with colleagues in real time. Aside from ideation, note taking and project planning, the software can also be used for presentations as it lets you turn mind maps into dynamic slideshows with just a few clicks. Additionally, MindMeister integrates with the task management tool MeisterTask, enabling you to turn ideas directly into actionable tasks and insert them into your workflow.
This is an amazing brainstorming and mind mapping tool, and loved by tens of millions of users around the globe. XMind:ZEN is a stable, innovative and user-friendly tool for boosting efficiency in work and life. Packed with beautiful themes, creating a professional mind maps is easier than ever before. Elaborate and fancy mind maps via adding attachment and stickers. Retrieve mind maps across any device while export mind maps to share with anyone at anywhere.
Full Version (6 Months):$34.99
Full Version (1 Year):$54.99

Logo Design

Read our detailed blog on deigning a logo which selects a tool for every budget.

Market Research

The future of online forms is here. Power your brand’s interactions with Typeform's beautifully designed, professional-looking online forms that people just love. Collect feedback, sign people up to events, conduct market research, receive job applications, take payments, create engaging quizzes or interactive stories.
Surveypal is an online survey platform designed to simplify the process of collecting online feedback and help you crunch the resulting data to make better decisions and build long-lasting relationships with your customers. You can use Surveypal as a stand-alone tool or integrate it into your CRM software to make the most of off your questionnaire data. Either way, Surveypal enables you to design branded, engaging surveys that boost response rates and deliver actionable insights.
Surveypal tailors pricing and subscription plans according to your surveying and integration requirements. This way you pay for what you need and you can always upgrade whenever you are ready to do so.

ContactOut is a simple browser extension that helps you find email addresses and phone numbers of anyone on LinkedIn. They been around for just over three years and already have thousands of users from various Fortune 500 companies. It finds emails from 75% of Linkedin users (2x better than the next closest competitor) at a 97% accuracy rate. It’s earned multiple mentions on the ahrefs blog as one of the best freemium email outreach tools available.
Free:50 credits/month
Bulk setup:Bigger the credit, lower the price


Fotor is an all-in-one online service for image editing and creation. It offers feature-rich editing tools and a broad range of preset templates, making it easy for anyone to create designer-quality visuals, including social media graphics, flyers, banners, ads, and more. With over 300 million users, Fotor is one of the most used tools on the market.
Pro:$8.99/month, $39.99/year

Find the right icon for every situation. Search through almost 3 million high-quality vector icons licensed for professional use. You can purchase the premium icons either as pay-as-you-go customer or choose one of the Pro subscription plans.
Free icons:Free
Premium icons:$2-3.5 per icon

The only design tool you’ll need to showcase powerful visual stories in the form of infographics, presentations and other visual content. Translate boring data into stunning visual formats right in your browser.
Enterprise:Contact sales
Barnimages is a quickly growing resource of free images and design freebies for use by creatives, web designers, graphic design professionals, bloggers, social media managers and project developers in search of quality photography that’s fresh and doesn’t duplicate the stock photography you already know.

Wireframing and Prototyping

A great tool for designers, developers, product managers and product visionaries to successfully communicate their vision with a few minutes. Use Fluid UI to build desktop, web and mobile app prototypes and share it in real time across your team for feedback.
Making interactive prototypes with Mockplus is fast and easy with their pre-designed interaction components. With a strong focus on design, Mockplus will quicken your prototyping process.


Che is a free open source project that makes it easy for you to code, test and release your software. It can be used as a SaaS service (the easiest option) or you can install it in a private cloud if you want more control and security. In every case, Che ensures that your code is always executed in containers on Kubernetes so it's easy to scale no matter what cloud you use.
Papertrail is a frustration-free log management tool that allows you to instantly manage logs from different servers.With Papertrail, you can consolidate your logs in one place with a cloud-hosted log management service that takes typically only minutes to set up. Powerful. Quickly diagnose and fix customer problems, error messages, app server errors, and slow DB queries with full visibility across all logs.
2 GB/month:$18
8 GB/month:$75
25 GB/month:$230


Userlytics is a state of the art user testing platform that allows you to quickly uncover usability and design issues on any digital asset (sites, apps, prototypes, competitor assets, or more) and any device!It is the only user testing platform that records the webcam, audio, and screen of the participants device while also allowing an unlimited number of annotations, highlight reels, users/admins, testers per session and number of concurrent studies.
Pay as you go:$34 to $69
Enterprise Unlimited:Contact sales

Project Management

Asana is software that helps teams coordinate and manage their work. It helps organizations move faster by making sure everyone knows the team’s plan and process and who is doing what by when. Companies such as Uber, Major League Baseball, and the Bill & Melinda Gates Foundation use Asana to manage everything from marketing campaigns to product launches to team goals. With millions of users across 192 countries, Asana is widely recognized as a leader in Work Management software.
Enterprise:Contact sales

TeamGantt brings project scheduling software online. Manage your projects with this easy to use gantt software. Collaborate with your co-workers, teammates, and friends who can view and edit your gantt chart.
Standard Team:$49.75
Advanced Team:$74.75

Breeze is a simple tool for project management. It shows you what's being worked on, who's working on what, where things are in the workflow and how much time it took. Breeze is not too simple and also not too complex, it has all the features that you need to manage your projects - project board, tasks, to-dos, time tracking, estimates, calendars, reports and more. The whole idea and the main workflow is based on project boards. You can divide all your work into tasks and tasks lists that are shown on a big project board. It gives you the big picture.
Small business:$59
Large team:$129

Kanban Tool is an original online and on-site project management application for business, based on Kanban. Use highly customizable Kanban boards to track projects, collaborate in real-time, assess project status and resolve any bottlenecks. The strength of Kanban Tool is in its simplicity with lots of room for adding optional features - there are 24 great Power-Ups available. Available in cloud or on your company's own server, compatible with free iOS and Android mobile apps.
On-site:Contact sales

Codebase was designed for teamwork. Effortlessly manage your projects whilst tracking changes to your code. It is used by a wide variety of customers, from independent developers to large design companies. With its range of packages, everyone can find the perfect way to use Codebase.
Hobbyist Plan:£9
Freelancer Plan:£19
Studio Plan:£29
Agency Plan:£59
Corporate Plan:£119


The fast and visual way to understand your users. Hotjar is everything your team needs to get instant visual feedback. You can also see how people are really using your site and uncover significant insights to make the right changes.
Agency:Contact sales

Omnisend offers omnichannel marketing automation that is simple enough to be set up in just a few minutes. You can use this platform to communicate with your customers via email, SMS, Facebook messenger, push notifications, WhatsApp, Viber, and many more from the same automation workflow. Customizable templates help you get set up with the most common workflows quickly and easily. For those who are starting out with email marketing and want to scale quickly, Omnisend is a perfect choice.
Ceros is a cloud-based experiential content creation platform that empowers marketers and designers to create rich, engaging web content without any coding or development. The Ceros studio is the only platform of its kind with the ability to produce bespoke experiential content at scale, allowing brands to holistically improve their touchpoints across the funnel. With Ceros, stunning interactive content experiences can be created in a fraction of the time and cost of leveraging traditional development resources.
To try out Ceros, just reach out and they will set you up with a demo.

Rebrandly is the complete link management solution that empowers brands to put their name on every link that they share. Branded links are memorable, pronounceable, and customizable. Rebrandly works for your marketing team by increasing brand awareness and trust, while providing link analytics to make better future campaign decisions.
Enterprise:Contact sales is a marketing automation system aimed at boosting engagement and conversion with personlaized automatic live chat messages emails, SMS, pop-ups and much more.
Launched in 2015 and rebranded to Fomo in 2016, its a first product of its kind. Fomo is a powerful social proof marketing platform that give credibility and increases website conversions. Use Fomo to connect with your favourite apps or use their social proof API to build you own integration.
Nightwatch is an advanced SEO performance tracker and analytics tool with extensive functionality. The software is designed for companies and agencies tracking high volumes of keywords and high-traffic websites. It features advanced segmentation, graphs and visualizations, filtering abilities, Google Analytics and Search Console integration, automatic keyword and competitor discovery, customizable reports, and much more.
Various Pro Accounts:$99,199,369,699


Flowdock is the center of gravity for team communication that helps teams make their regular work a by-product of collaboration through organized chat and a shared integration inbox. It replaces IM or IRC chat in your team's workflow and frees your mailbox from automated emails. With integrations with over 80+ tools, you’ll always stay up-to-date with what your team is doing without taking any efforts.
Standalone:$3 per user
Enterprise:$9 per user


Stop wasting time on email. SaneBox prioritizes what’s important, lets you unsubscribe, snooze, move attachments to Dropbox and automate tedious tasks. Best of all, it works anywhere you use your email today!


Create more engaging, persuasive, and memorable presentations with Prezi. Prezi’s one-of-a-kind, map-like overview lets presenters move freely between topics to focus directly on their audience’s interests. The result is a visual and dynamic conversation that feels more customized, more relevant, and more well-prepared for a specific target than traditional one-way slide shows. When it’s wow or never, use Prezi—whether you’re pitching a new client or updating your team on the latest results.
Team:Contact sales
Create stunning, professional presentations in minutes. Separate the content from the design. Just think of the information you want to put on your slides, as if you were writing a draft. Slidebean will then generate an awesome design automatically. This way you can focus on what matters most: your ideas.

Data Visualization

As part of the Ceros ecosystem, create beautiful, responsive charts that dynamically update across the web, without writing a single line of code. ChartBlocks helps you tell your stories with data more efficiently. Build and publish charts in minutes with a simple wizard. Import data from almost any source in just a few clicks. Download, share, or embed your chart to easily distribute your data visualizations.
Infogram is the data visualization platform that brings out the best in your data. Their charts, maps, infographics, and reports are easy to make and beautifully engaging. Infogram helps media, marketers and business decision-makers tell their stories with data. They offer designer templates, multiple project types, easy publishing and embed options, and superior team collaboration.
Enterprise:Contact sales

So, there it is, Fluid UI’s list of the best tools for startups in 2019. What do you think? Have we missed anything that has helped to make your startup a success. We’d love to hear from you.

Author Bio: Shivala Tilak provides marketing solutions for Fluid UI. She builds successful partnerships that communicate the value of our product to our audience of entrepreneurs, designers, and other product visionaries. Connect with her on LinkedIn.